BOWERS & WILKINS

New Business Pitch

Bowers & Wilkins was looking for a new agency to help them launch a suite of high-end speakers. To help us stand out from the competition, we wanted to give them more than a standard capabilities deck. As the design lead on the pitch, it was my job to show that Edelman understood the Bowers & Wilkins design aesthetic: classy, luxurious and understated. In addition to our pitch deck, I developed a premium-feeling leave behind book.

My Role: Design Director

Result: We won the pitch!

BOWERS & WILKINS
Formation Suite

Product Launch

Bowers & Wilkins wanted a fully-integrated campaign to launch their first full line of luxury wireless speakers. In addition to influencer events in London and NYC, we developed a social content series that would introduce audiophiles to a whole new level sound quality. 

My Role: Design Lead

Results: In our launch week, we secured 87 earned media placements, 355M media impressions, and 23K social engagements – all organically!